Saturday, May 10, 2014

Commercials I Liked: Expedia "Find Your Storybook"

Logline: A child travels on a far away trip, in which landmarks mirror the wonders found in a bedtime story
Concept Statement: ???

Runtime: 0:30



What I liked:
  • Evocative: Compares the whimsy of a child's imagination / bedtime story to existing places in the world
  • Interesting that it still tells a story, yet doesn't seem to have a conflict...?

Misc. Film Techniques Observed:
  • Montage

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